Caitlin Clark is helping increase interest in women's basketball (Credit: ncaa.org/ CC-BY-SA-2.0)

Interest in women's college basketball has been rising steadily in the past few years. A large part of the sport's increasing popularity is attributed to Caitlin Clark. The 22-year-old point guard for the Iowa Hawkeyes is credited with bringing mainstream attention to a sport historically overshadowed by its men's counterpart.